Any type of marketing that makes use of electronic devices that marketing professionals can utilize to distribute promotional messaging and track its success along the customer journey. Digital marketing, in practice, refers to advertising efforts that display on a computer, phone, tablet, or another electronic device. Just a few examples include online video, display ads, search engine marketing, paid social ads, and social media posts. Traditional marketing tactics such as magazine ads, billboards, and direct mail are frequently compared to digital marketing. Surprisingly, traditional marketing is typically associated with television. This is why digital marketing is very important these days. Nowadays everyone can afford online digital marketing courses fees.
Did you know that over three-quarters of all Americans use the internet on a daily basis? Furthermore, 43 percent log on multiple times every day, and 26% are “almost always” online. These figures are even higher among individuals who access the internet via mobile devices. 89 percent of Americans use the internet at least once every day, and 31% use it almost constantly. As a marketer, you must leverage the digital world by building a brand, providing a terrific customer experience that draws more potential customers, and more, all while implementing a digital strategy.
One of the best ways to learn digital marketing is to take an online digital marketing training course. A good education can help you build the skills you’ll need to become a successful digital marketer and advance your career swiftly.
In this article, you’ll uncover the best online digital marketing courses for free. The list only includes free digital marketing training courses from reputable organizations.
Are Digital Marketing Courses Useful?
A common question for many people are digital marketing courses useful? Digital marketing abilities are important not only for digital marketers but for everybody who works in a company that has an online presence. Entrepreneurs, marketing managers, marketing specialists, and small business owners are all included.
What makes these Online Digital Marketing Courses the best?
If you Google ‘Digital Marketing Courses,’ you’ll find a slew of options covering a variety of digital marketing courses details. There are courses that focus solely on SEO or Social Media Marketing, for example, but they do not provide a comprehensive overview of all digital marketing platforms.
The goal of this directory is to highlight comprehensive digital marketing courses that cover a broad variety of digital marketing topics rather than focusing on a single topic. The collection covers courses for beginners, intermediates, and advanced users of various types and levels.
The majority of them are completely free and also google offers free google certified digital marketing courses, so you can get started right away and advance your digital marketing profession. These are the best digital marketing courses you can take online to get certified in digital marketing.
Free Digital Marketing Courses: Top 5 and why you should take these Courses ?
Google’s Digital Garage platform provides free online digital marketing courses on a number of topics related to career and corporate advancement.
One of the subjects that are thoroughly explored is digital marketing training. For instance, Google offers the following online marketing training courses:
1. Fundamentals of Digital Marketing (includes a digital marketing certification)
All of the courses include both video and written materials, and some can be completed in as few as three hours, while others can take up to 40 hours.
Why should you take this course?
This is a wonderful course to take if you are new to digital marketing and want to have a basic understanding of what it is and how the various components function together. The certification is also internationally recognized, making it an excellent tool to advance your career.
2. HubSpot Online Marketing Courses (Free with Certification)
Another option for learning digital marketing online and becoming accredited by a respectable organization is HubSpot Digital Academy. HubSpot is a well-known digital marketing firm that provides a wide range of services, including CRM, SEO tools, Content Marketing, and sales.
Hubspot’s online digital marketing courses include the following topics:
- Inbound Marketing
- Marketing with Content
- Marketing via Email
- Marketing on Social Media
- Marketing in a Contextualized Environment
Registration is free, and upon completion of the course, you will receive a recognized certificate.
They also offer a number of non-certified courses that cover SEO, blogging, Facebook ads, and other online marketing channels, in addition to the aforementioned courses.
Why should you take this course?
Even if you don’t plan to use Hubspot’s tools in your marketing initiatives, their online courses are excellent. You can set aside some time to go over the ones that pique your interest.
Experts such as Sujan Patel and Matthew Barby, who are acknowledged best digital marketing specialists with years of expertise in the field, teach all of the courses. I also recommend that you take this course, which discusses how HubSpot uses blogging to attract thousands of visitors each day from Google organic search.
3. Copy Blogger Online Marketing Course (Free)
Copy blogger is one of the most popular Internet marketing blogs, especially when it comes to content writing. Brian Clark is the author of copy blogger and the inventor of Genesis, the most popular WordPress framework. Brian’s free Internet Marketing course is still an excellent resource for learning how to generate amazing content, even since copy blogger, studio press, and Genesis are now part of WPEngine.
This course is free and distributed via email and downloadable eBooks. All you have to do is use your email address to register.
Why should you take this course?
Any digital marketing campaign’s success hinges on the creation of excellent content. You need to learn how to write interesting content, whether it’s for ads, articles, or landing pages, and this course is a terrific place to start.
4. Optinmonster Digital Marketing Training (Free)
One of the most effective tools for enhancing website conversions is Optinmonster. They produced a variety of free courses to educate their consumers on issues such as email marketing and conversion improvement.
Why should you take this course?
Although the Optinmonster digital academy does not offer classes on all aspects of digital marketing, it is worth checking out since once you’ve gotten visitors to your website, you’ll need conversions, which is exactly what these courses will teach you. The lessons are simple to follow and suited for both beginners and advanced users. Registration is free.
5. SEMRUSH Academy (Free with Certification)
SEMRUSH is the creator of one of the most widely used digital marketing tools. They’ve built an academy with a number of free digital marketing courses to better serve their users and viewers.
Their courses cover all aspects of digital marketing, including:
- SEO
- Marketing with Content
- Affiliate Marketing using PPC
- Marketing on Social Media
Although English is the primary language of instruction, many of the courses are also accessible in Spanish. Registration is free, and you will receive a certificate upon completion of the course and tests. All of the courses are taught by respected digital marketing professionals and feature both video and text for easy and effective interpretation of various digital marketing concepts.
Why should you take this course?
The benefit of these courses is that they are taught by industry experts who, in addition to discussing the various topics, also show you how to use them in practice. You’ll also learn how to properly use SEMRUSH, which will improve your chances of operating successful digital marketing campaigns.
One of the greatest methods to quickly learn those skills is to enroll in a digital marketing course and Clickites offers the best online digital marketing courses in Delhi. You can then focus on gaining real-world experience by constructing your own websites, working as a digital marketing freelancer, or working for an established digital marketing business. The majority of the courses in this resource are free and suitable for beginners. You can look over the courses in the sequence mentioned above and enroll in the ones that are most appropriate for you.
If you liked this article, you might be interested in our SEO certifications guide, which includes a list of courses you can take to become an SEO specialist, which is typically the first step for anyone interested in a career in digital marketing. Is there an excellent digital marketing course that isn’t on this list? Please let us know in the comments below, and if it satisfies our quality standards, we’ll add it to this page.
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